In today’s world, Sustainable agriculture and agro food management plays a very large role in the foods we eat, the products we use, and the way in which we live our daily lives.

By getting everyone involved and informed, we can prepare to grow enough food for a growing world — one that's projected to be 9 billion people by 2050. At the same time, it is equally important for Farmers and Rural Businesses to gain good benefits from their produces.

Consider below facts:

• Even though, fruits and vegetables in demand round the year from most sections of the population; massive wastage, deterioration in quality as well as frequent mismatch between demand and supply both spatially and over time eat into Farmers profits
• The producers and the consumers often get a poor deal and the middlemen control the market
• Poor efficiency in the marketing channels and inadequate marketing infrastructure results in high and fluctuating consumer prices, but also little of the consumer rupee reaching the farmer.
• The commercial value of fruits and vegetables in terms of direct consumption, processing as well as trade has risen substantially in recent years with IT interventions for market linkages

 

To bridge the demand supply imbalance during the peak harvest season, there needs a decision support system made available to farmers based on which a farmer can select a suitable crop that can fetch a better price or a deferred sowing schedule to bring the produce to a later stage in the market and fetch a better price. It is important to examine various aspects of fruits and vegetable marketing such as market infrastructure, marketing practices, marketing costs etc. and create an integrated model linking various existing and new initiatives for managing post-harvest losses and better price realization for the farmers.

 

Ray Business Technologies has deep expertise in Agriculture and Rural Development domain, and has developed innovative solutions with a motive to revolutionize agro sector through advisory and digital platforms that are synergistic with environment and business needs. Supporting enterprises for Entrepreneurship and Business Growth.

 

We understand the problems persist in agricultural value chain, leaving most of solutions as raw or over engineered methods that are difficult for easy adoption and scale-up. We have re-engineered existing models with strategic approach to provide innovative desired solutions for companies, research institutions, channel players and growers.

 

We have the experience, expertise and capabilities to help you innovate and transform your agro operation. Our full services offering comprise IT Services, Solutions, consulting and infrastructure services.

 

Sectors: Agriculture, Dairy, Poultry and Aqua

Some of our focus areas include the following:

• Salesforce Travel Management
• Campaign Management
• Productivity and Resource Optimization Modules
• Last Mile Inventory and Order Management
• Backward Production Integration
• Data Science and Forecasting

FAQ's

Q1. What agriculture solutions does Ray Business Technologies offer?
They provide consulting and digital solutions for the agriculture, dairy, poultry, aquaculture sectors. Their IT services and infrastructure will help streamline operations, remove inefficiencies and ensure digital adoption is viable and scalable.

Q2. What problems do they solve in the agricultural value chain?
Ray Business Technologies addresses real-world challenges like weak tech adoption, over-engineered systems that don’t scale, and fragmented processes. They re-engineer these systems into lean, practical solutions that drive efficiency 

Q3. What key features and tools are included in their offerings?
They focus on real needs like last-mile inventory, order tracking, resource management, campaign system support and data science as well as forecasting to improve planning and outcomes

Q4. How does AgriTech support smarter farming practices?
Like other AgriTech platforms, Ray Business Technologies solutions use data analytics and forecasting to move operations toward precision agriculture helping users reduce waste, increase yields and make smarter resource choice